Google AdSense Approval Checklist: Requirements Every Blog Must Meet

Table of Contents

Pertama GoBlog - Securing Google AdSense approval is a critical milestone for digital publishers looking to monetize their traffic. 

Google evaluates sites meticulously to ensure ad inventory is placed only on credible, user-focused platforms. 

Reviewing your blog against these core standards before submitting an application helps avoid common rejection errors like "Low-Value Content" or "Site Under Construction."

1. Mandatory Legal and Policy Pages

Google requires clear indicators that your blog operates transparently and complies with international privacy regulations. 

These static pages must be easily accessible from your primary header or footer menu:

• Privacy Policy: Discloses cookie usage, tracking tools (such as Google Analytics), and third-party advertising partners.

• About Page: Details who runs the website, your domain expertise, and the overall editorial mission of the platform.

• Contact Us: Provides working direct contact options, such as an active email address or a secure contact form.

• Terms of Service / Disclaimer: Outlines the legal terms governing content usage, copyright, and external outbound links.

2. High-Quality, Original Content Volume

The most frequent rejection notice is "Low-Value Content." 

Automated evaluation systems assess whether your library delivers substantive depth or just scraped summaries.

• Sufficient Post Count: Publish at least 20 to 30 well-researched, original articles before applying.

• Depth and Substance: Aim for detailed posts (typically 800 to 1,500+ words) that comprehensively resolve user search intent.

• Prohibited Content Areas: Ensure no content touches policy-violating niches, such as copyrighted downloads, hacking tutorials, unverified financial/medical claims, or adult material.

• Zero Plagiarism: Content must be 100% original, written with genuine editorial value, and not spun from competitor articles.

3. Clear Site Architecture and User Experience (UX)

AdSense reviewers must be able to explore your website effortlessly. 

Cluttered designs and broken links lead to immediate review flags.

• Functional Navigation: Keep menus intuitive, logical, and fully linked to category archives. Never leave empty categories or dummy links (#) in your header.

• Mobile Responsiveness: Ensure the theme renders seamlessly across mobile devices, tablets, and desktop displays.

• Fast Loading Speeds: Compress media files and minimize heavy scripts to achieve solid Core Web Vitals performance.

• No Broken Elements: Fix all 404 errors, missing images, and placeholder text (such as "Lorem Ipsum" or default template widgets).

4. Technical and Domain Configuration

A stable technical foundation signals longevity and authority to the review team.

• Top-Level Domain (TLD): Apply using a custom root domain (e.g., yourdomain.com) rather than a free subdomain (e.g., .blogspot.com or .wordpress.com).

• Active SSL Certificate: Your site must load securely over HTTPS with a valid security certificate.

• Search Console & Sitemap Indexation: Submit an XML sitemap to Google Search Console to confirm your primary URLs are already indexed in Google Search.

• Organic Traffic Verification: While AdSense has no strict minimum visitor requirement, steady organic search impressions confirm your site is active and functional.

5. Final Pre-Submission Audit

• Verify that all draft posts and placeholder pages are deleted.

• Confirm that no temporary ads or broken script tags exist on the live theme.

• Check that your domain is at least a few weeks old and has active crawling activity in Google Search Console.

• Submit the application via your AdSense dashboard and keep the verification script snippet intact in the site's <head> section until the review completes.

Thank You.